AcTUALLY BETTER
You can’t rooftop your way out of bad tech. Intel skips the swag giveaways to reward employees with a real upgrade: A laptop that actually keeps up.
BILLBOARD + dooh
The creative team that brought it all to life:
Ryan Blum, Executive Creative Director
Mike LaTour, Group Creative Director
Sarah Turner & Johnny Avila, Associate Creative Directors
Kelly Reilly, Senior Copywriter (that’s me!)
Kate Oxler, Senior Art Director
Carsyn McKenzie, Senior Art Director