AcTUALLY BETTER

It’s not company-branded sweatpants or a corporate Thirsty Thursday Happy Hour that makes the workday better. It’s having a laptop that actually works.

So for the global launch of their latest processor, Intel had employees tell their bosses how it is.

BILLBOARD + dooh

The creative team that brought it all to life:

Ryan Blum, Executive Creative Director

Mike LaTour, Group Creative Director

Sarah Turner & Johnny Avila, Associate Creative Directors

Kelly Reilly, Senior Copywriter (that’s me!)

Kate Oxler, Senior Art Director

Carsyn McKenzie, Senior Art Director